Dog o' Day
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Puppy Bowl XV bringing cuteness to Super Bowl Sunday

By Wesley Coburn

PASADENA, CA - JANUARY 07: Attendees cuddle with puppies from a local rescue, Paw Works, who are on hand to promote Animal Planet?s ?Puppy Bowl XII" during the Discovery Communications TCA Winter 2016 at The Langham Huntington Hotel and Spa on January 7, 2016 in Pasadena, California. (Photo by Amanda Edwards/Getty Images for Discovery Communications)
PASADENA, CA - JANUARY 07: Attendees cuddle with puppies from a local rescue, Paw Works, who are on hand to promote Animal Planet?s ?Puppy Bowl XII" during the Discovery Communications TCA Winter 2016 at The Langham Huntington Hotel and Spa on January 7, 2016 in Pasadena, California. (Photo by Amanda Edwards/Getty Images for Discovery Communications) /
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PASADENA, CA – JANUARY 07: Attendees cuddle with puppies from a local rescue, Paw Works, who are on hand to promote Animal Planet?s ?Puppy Bowl XII” during the Discovery Communications TCA Winter 2016 at The Langham Huntington Hotel and Spa on January 7, 2016 in Pasadena, California. (Photo by Amanda Edwards/Getty Images for Discovery Communications)
PASADENA, CA – JANUARY 07: Attendees cuddle with puppies from a local rescue, Paw Works, who are on hand to promote Animal Planet?s ?Puppy Bowl XII” during the Discovery Communications TCA Winter 2016 at The Langham Huntington Hotel and Spa on January 7, 2016 in Pasadena, California. (Photo by Amanda Edwards/Getty Images for Discovery Communications) /

The football fun starts with the Puppy Bowl Pre-Game Show at 2 p.m. ET with aww-nalysis from a team of dedicated doggos, while the first half of the game will be sponsored by the upcoming STXentertainment film UglyDolls, with the second half sponsored by Illumination Entertainment’s The Secret Life of Pets 2 (see links for the Max and Daisy trailers).

There will be a big halftime concert spectacular, of course; this year the featured purrformer of the Arm and Hammer Clump and Seal Litter Kitty Halftime Show is Adam Feline of Purr-oon 5, with a performance by the Atlanta Acro-Cats (the actual Super Bowl is in Atlanta this year) and a showstopping domino display finale.

Fans can catch a preview of the pre-game show on the Animal Planet GO app on January 27, in addition to various features like a tailgate special and a behind-the-scenes look at what the halftime show entails.

As always, Puppy Bowl XV wouldn’t be complete without the water bowl cam, or the kiss cam.

Team Ruff will have three baby porcupines for mascots, while Team Fluff has a capybara (think a gigantic guinea pig) cheering them on. Baby kangaroos will serve as cheerleaders this year, which promises to be very bouncy, high-energy and cute.

Some of the players the cheerleaders will be pulling for include those with special needs: a blind Jack Russell mix named Pippi, Bumble the blind and hearing-impaired Australian Shepherd mix, and the three-legged Doodle mix Will.

Fans can catch more of the Puppy Bowl XV experience with the videos posted on the game’s official Facebook page, and get highlights on the newly dog-friendly Snapchat. They can also vote on the Animal Planet Twitter during the game for the winner of the MVP (Most Valuable Puppy) Award.

Fans can even get their pups into the game – sort of – through the Pedigree Puppy Bowl Trading Cards, found at PuppyBowlTradingCards.com, where owners can personalize their dog’s card with a photo and personalized stats including hometown, breed, pawesome talent or favorite TV show.

While the current players’ grandparents might have played in one of the original Puppy Bowls, an old-timers game is always fun, too. That’s why Dog Bowl II will be aired on Animal Planet on Saturday, February 2 at 8 p.m. ET. Team Goldies will play Team Oldies in a game hosted by Rappaport to showcase the adult and senior dogs living at shelters across the nation.

Next. Animal Planet's Dr. Hendersons talk vet life. dark

As a reminder, the big game will air on Sunday, February 3 at 3 p.m. ET.

More in-depth information on Dog Bowl II, and the starting lineups for Puppy Bowl XV, will be released shortly in the future; be sure to catch all the Dog O’Day coverage on our Facebook and Twitter pages.

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